Use of Social Media for Sporting Events

Apr 10 2011

sport social media photo fan zoneSocial Media is an extremely powerful way for sports team to market and communicate.


The Vancouver Whitecaps Football / Soccer Club has added an interesting use of social media to their website.


Now, thanks to these two GigaPan photographs from Ronnie Miranda,   fans can zoom in and find themselves and their friends.  The images stitch together more than 200 photos totaling over 2000 megapixels.  In addition, Vancouver Whitecaps FC is the first Canadian entity to use the GigaTag feature, which allows fans to tag themselves via their Facebook account.




This picture of Kathy Woolverton, Synergy's President, is taken from the far corner of the stadium - part of 200 photos stitched together. The final hi-res file is 100,872 X 19,890 pixels or 2,006 megapixels.

hotos social media in sports, soccer, football, Vancouver Whitecaps FC, Toronto FC


Thrilled to be a Vancouver Whitecaps Soccer fan being a part of history on March 19, 2011, at their Major League Soccer (MLS) debut March 19, 2011 against Toronto FC.

What do you think?

What other use of social media in sport have you seen?

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